VSTA 2014 – art catalogue
VSTA 2014 – art catalogue
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€25,00 EUR
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Catalogue for the triennial exhibition of contemporary art. The visual concept of the book, as well as the poster and general communication, is based on the 'Te Koop/A Vendre' poster, which is common in Belgium when selling real estate. The artists set up their installations in vacant properties, ready to be demolished by developers. Through this metaphor, the campaign addresses the notion of 'for sale'. What is for sale? The artwork? The property? And what is the relationship between financial value and artistic value? Food for thought.
Quadri offset & PMS fluorescent ink printed on Symbol Matt Plus 150g, 128 pages, ft 17 x 23.5 cm. Typeface: New Haas Grotesk. In collaboration with Linde Luyten. Photography by Sven Dauphin. © Galerie de Ziener & Hugo Puttaert/visionandfactory (2014).
Quadri offset & PMS fluorescent ink printed on Symbol Matt Plus 150g, 128 pages, ft 17 x 23.5 cm. Typeface: New Haas Grotesk. In collaboration with Linde Luyten. Photography by Sven Dauphin. © Galerie de Ziener & Hugo Puttaert/visionandfactory (2014).